ThinkSafe is on a mission to transform Health and Safety throughout New Zealand and beyond, by making it efficient, affordable and sustainable. It’s supported by powerful, cutting edge technology.
While we are looking to target all types of local business’ we first considered our ‘low hanging fruit’ which was comprised of the trades industry, forestry, horticulture, civil works and traffic management. These industries require a multitude of health and safety information and typically work within a team environment with multiple hazards presented each day.
We were tasked with planning and creating a campaign that would generate awareness, drive conversions and achieve a high ROI for ThinkSafe through a lead generation campaign.
Planning I Creative I Production I Print I Media Buying I Digital I Social
Health and safety is an essential part of running a business. Whatever your line of work, whatever your business structure, having a health and safety plan is important. As an employer, putting it into practice every day will keep your team safe, reduce your risk, and will reduce cost and personal exposure if something goes wrong.
SMB owners are busy working in their business, managing their staff, business pipeline and profitability. They are time poor. The last thing they want to do is have to get up to speed with the latest Health and Safety legislation and manage compliance, training, and reporting.